JEA – Grease Recycling Campaign

A simple message, simply designed to reach the broad community.

JEA takes an environmentally proactive approach to encourage consumers to recycle used fats, oils and grease for biofuel, while preventing costly sewage problems which, ultimately, increase utility bills.

For this campaign, I utilized bold colors and simple iconography to visually telegraph the recycling message on outdoor billboards and JEA’s service trucks. The design carried through for point-of-use items in the home.


  • Integrated campaign
  • Truck wrap graphics
  • Billboard
  • Collateral
  • Specialty Items